News and Insights // Blog

Tag Archives: Digital

April 08, 2010

Who needs a Web site anymore?

I use an iPhone app to handle my banking transactions. My sister follows her favorite restaurant’s menu on the restaurant’s Facebook page, which is their only digital destination. My friend, someone who never bought a Tivo, now loves ABC’s iPad app that enables him to watch any TV show at any time in beautiful HD-like [...]

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November 11, 2009

Truth about digital in b2b marketing

It is often taken as fact that business-to-business marketing is the less glamorous, less sophisticated sister in the marketing family. But why has this assumption prevailed when B2B marketers are in fact embracing the latest innovations in marketing practices?
Contrary to popular belief, digital is central to b2b marketing. So much so that in GyroHSR’s B2B [...]

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August 12, 2009

Where Tesco Leads Will Others Follow?

Tesco has always been innovative with its adoption of digital technologies. Nick Lansley, an analyst/programmer in its IT division is closely regarded as the brains behind its successful online grocery store it launched in 1996; therefore it’s no surprise that Tesco would continue with its digital innovation by announcing the release of its online store API to the developer community.

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July 06, 2009

Generation Gap

There’s a lot of talk of change in the market at the moment. The world is going digital. The world is going integrated. Clients need their agencies to deliver and measure tangible results. Social media are democratising brand ownership.

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Uploaded

May 14, 2010

00:05:00 GMT

"Vibration"

Mike Tittel

GyroHSR Cincinnati

Next ignition backgrounds published in 1:00:00

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