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August 19, 2010
Twitter Utility – For Mum
My mum was down to see her new grandson a couple of weeks ago and asked me what I thought of Twitter. She had read about it in the Daily Mail and couldn’t understand why anyone would need to know that anyone was at Tesco, or that Stephen Fry was following Delia Smith.
I couldn’t really [...]Read More
March 17, 2010
B2B Brand v B2B Demand
Manchester last month re-established itself as a powerhouse of world industry with a GyroHSR event entitled Brand v Demand. The gathering at Manchester’s stunning gothic Town Hall brought together the great and the good of B2B leaders to debate: “In recessionary times, do marketers tend to disinvest their brands in favour of short term demand [...]
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November 30, 2009
Green Shoots of Recovery
I think that I speak for all B2B marketers (both agency and clients alike) when I say that this year has been one of the most challenging years on record. Certainly in my time in the business, which scarily is rapidly approaching 18 years, I’ve not experienced operating conditions like this before.
I distinctly remember saying [...]Read More
August 04, 2009
GyroHSR B2B Marketing Insight Report 2009
We’ve just had printed and delivered our latest B2B Marketing Insight Report. This is an annual review of the B2B market that talks to senior decision makers in B2B marcomms to find out what they are thinking and doing. This is part of our commitment to thought leadership, walking the walk of the world’s leading B2B agency and creating a deeper understanding of the markets we and our clients operate in.
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Uploaded
May 30, 2010
00:05:00 GMT
"Fire"
Stefanie Seitz
GyroHSR Munich
Next ignition backgrounds published in 1:00:00
