Comments on: Social Media Changes The Rules; Eventually the Score. http://www.gyro.com/blog/social-media-changes-the-rules-eventually-the-score/ The world's largest independent business to business marketing agency Fri, 16 Mar 2012 17:03:44 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Christopher Quente http://www.gyro.com/blog/social-media-changes-the-rules-eventually-the-score/comment-page-1/#comment-8 Christopher Quente Thu, 30 Apr 2009 11:24:45 +0000 http://www.gyrohsr.com/blog/?p=56#comment-8 Thanks for the important insight, Rick! We from Bluhalo Germany usually introduce our presentations with these strategic considerations: 1. Relationships to brands are increasingly built via digital media. 2. The consumer himself engages in the process. 3. Push-Marketing is decreasing. Brands must be communicated via stories, which are transmitted through diverse „brand satellites“ partly driven by co-authors and fans. Or as Mark Zuckerberg said: „In the next hundred years information won‘t be pushed out to people, it will be shared among the millions of connections people have. You will need to get into these connections.“ What do you think? Thanks for the important insight, Rick!

We from Bluhalo Germany usually introduce our presentations with these strategic considerations:

1. Relationships to brands are increasingly built via digital media.

2. The consumer himself engages in the process.

3. Push-Marketing is decreasing. Brands must be communicated via stories, which are transmitted through diverse „brand satellites“ partly driven by co-authors and fans.

Or as Mark Zuckerberg said:

„In the next hundred years information won‘t be pushed out to people, it will be shared among the millions of connections people have. You will need to get into these connections.“

What do you think?

]]>