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March 14, 2010
The Planner’s Psyche
A couple of weeks into a search or a new Planning Director for our London office I am already tired of hearing that ‘planners just aren’t moving jobs at the moment’.
It’s a cool role with a great team, great clients and a generous package for someone doing a similar ATL / Integrated / Digital role [...]Read More
March 03, 2010
One Week, Two Presentations on Social Media
I have been invited to speak at two conferences this week, both of which are focusing on the topic of social media. The first is the ISBM Winter Member’s Meeting. I was invited to speak at this conference back in 2002 on the topic of Web 1.0, discussing topics such as how to use email [...]
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January 05, 2010
Ten Things…
As the Sunday papers clamour to provide us with their predictions for the year ahead, I had a think about a few things the past 12 months have taught us / me.
Here are ten to start with:
1/ 0.02mm is interesting in the right hands. Especially if those hands are the D&AD award winning team behind [...]Read More
December 07, 2009
Are you “Green” when it comes to the facts?
GyroHSR recently surveyed 1,800 consumers to uncover their level of understanding and appetite for eco-friendly products and services.
In the second phase of our research, entitled “Minding the Eco-Gap”, we’d like to uncover what marketers currently think about the green consumer. Our questionnaire comprises of nice short questions that should take no longer than 10 minutes [...]Read More
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April 04, 2010
00:04:00 GMT
"Entry"
Scott Emond
GyroHSR Chicago
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