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Archive for 'Direct Marketing'
November 11, 2009
Truth about digital in b2b marketing
It is often taken as fact that business-to-business marketing is the less glamorous, less sophisticated sister in the marketing family. But why has this assumption prevailed when B2B marketers are in fact embracing the latest innovations in marketing practices?
Contrary to popular belief, digital is central to b2b marketing. So much so that in GyroHSR’s B2B [...]Read More
October 15, 2009
A message to DM: “Sell the complete offering or die a death”
Ferruccio Lamborghini was a tractor man through and through. In the wake of World War II, his tractor business was doing a roaring trade and he was fast creating a solid reputation. But when Ferruccio wasn’t running his tractor empire, his secret sideline passion was fast cars. His rapidly expanding business had opened the door [...]
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Uploaded
February 16, 2010
00:02:00 GMT
"Tate Modern 2"
Michelle Henley
GyroHSR Amsterdam
Next ignition backgrounds published in 1:00:00
