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Archive for 'Brands are for Life'
March 08, 2010
Boldly Blogging…
I finally got round to watching the new Star Trek film at the weekend; it’s great entertainment. Lots of jaw-dropping special effects, some unexpected humour, plenty of nail-biting sequences and a theme running strongly throughout – the balance of logic, reason and science (Spock) with heart, feeling and instinct (Kirk) that’s essential to any successful [...]
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October 29, 2009
Switching Banks and Brand Loyalty in the Digital Age
I have a dilemma. I have become so dependent on my cell phone to integrate my online and my offline worlds that I have come to the point where I might switch banks. I have been with my current bank since I opened my first savings account at the age of 7. After numerous mergers [...]
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October 15, 2009
A message to DM: “Sell the complete offering or die a death”
Ferruccio Lamborghini was a tractor man through and through. In the wake of World War II, his tractor business was doing a roaring trade and he was fast creating a solid reputation. But when Ferruccio wasn’t running his tractor empire, his secret sideline passion was fast cars. His rapidly expanding business had opened the door [...]
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April 26, 2009
The Value Of Advertising
We are all pretty well aware that the world’s economy has some major problems to sort out at the moment.
When times get tough one of the areas that often suffers is marketing. This is almost entirely driven by the thought that marketing is a ‘cost’ and as such can be pruned or even deleted in [...]Read More
Uploaded
April 29, 2010
00:04:00 GMT
"Winter at the lake"
Michelle Henley
GyroHSR Amsterdam
Next ignition backgrounds published in 1:00:00
