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Archive for 'Brand'

March 10, 2010

Keynote address at TfMA London

GyroHSR’s Rick Segal recently delivered a keynote presentation at TfMA London, sharing a keynote platform with the likes of Facebook, Google, Econsultancy, YouTube and AMV BBDO.
“The Lazarus profession: how advertising keeps rising from the dead”

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February 05, 2010

GyroHSR and B2B Channel Marketing

My name is Scott Gillum, and I am the recently appointed practice leader of GyroHSR’s new channel marketing capability. You can read the release announcing this news. I’m very excited to be a part of this organization and even more excited about the opportunities to come. The practice I am leading will focus on helping [...]

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December 03, 2009

DIRECTOR OR CURATOR?

The time has come, the word ‘integrated’ has been torn from pillar to post, spouting offshoots like ‘seamless’ and ‘media-neutral’ along the way until it has become its own parody, and now, you must decide if you are New World or Old World. Our own mini Apartheid is over, the wall has been torn down, [...]

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October 29, 2009

Switching Banks and Brand Loyalty in the Digital Age

I have a dilemma. I have become so dependent on my cell phone to integrate my online and my offline worlds that I have come to the point where I might switch banks. I have been with my current bank since I opened my first savings account at the age of 7. After numerous mergers [...]

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Uploaded

May 13, 2010

00:05:00 GMT

"Typewriter 2"

Paul Rindfleisch

GyroHSR Cincinnati

Next ignition backgrounds published in 1:00:00

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