Archive for August, 2009

Wednesday, August 26th, 2009

FTC Discussing the Future of Journalism?

Wednesday, August 26th, 2009

In December the Federal Trade Commission (FTC) will host a series of workshops titled “From Town Criers to Bloggers: How Will Journalism Survive the Internet Age?” Excerpted from an FTC press release (http://www.ftc.gov/opa/2009/08/news2009.shtm): “The workshops will bring competition, consumer protection, and First Amendment perspectives to bear on the financial, technological, and other challenges facing the [...]

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Thursday, August 13th, 2009

How to Boost B2B Search Marketing ROI

Thursday, August 13th, 2009

GyroHSR’s Global Director of Search Marketing Ryan DeShazer shows how to boost B2B search marketing ROI by combining paid search and SEO to quickly identify top performing keyword terms. http://blogs.business.com/b2b-online-marketing/2009/unified-strategy-b2b-search/

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Wednesday, August 12th, 2009

Where Tesco Leads Will Others Follow?

Wednesday, August 12th, 2009

Tesco has always been innovative with its adoption of digital technologies. Nick Lansley, an analyst/programmer in its IT division is closely regarded as the brains behind its successful online grocery store it launched in 1996; therefore it’s no surprise that Tesco would continue with its digital innovation by announcing the release of its online store API to the developer community.

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Monday, August 10th, 2009

Marketers Will Lead Us Out of Recession

Monday, August 10th, 2009

Sometimes you spend weeks working on a presentation, and it ends up that some spontaneous thought becomes the show-stealer. Such was the case when I opened the ANA conference on “B-to-B Marketing in the New World” earlier this week in Chicago. I’ve received dozens of messages from attendees since I returned. As I looked on [...]

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