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Archive for June, 2009
June 23, 2009
Just A Little Better…
I did an interview in Starbucks this morning before work. “Why Starbucks?” asked Janet when I arrived at work? Her inferred point was right. I wouldn’t have dreamed of doing it at Costa or that blue place even though it’s a little closer to the tube.
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June 18, 2009
Reaching the Elusive C-Level Executives
The link below is to an interesting article by Laurie Sullivan at Online Media Daily that provides insight on reaching the elusive C-level executive. As indicated in the article, C-Level executives do go online and find information themselves. “Stereotypes may have C-level executives delegating research to others, but the study reveals that 53% prefer to [...]
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June 15, 2009
An Excellent Twitter Primer
This June 5 TIME magazine cover story by Steven Johnson is an excellent introduction to Twitter.
http://www.time.com/time/business/article/0,8599,1902604,00.html
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Rick Segal
Chief Executive, North America
Global Practice Leader, B-to-B MarketingRead More

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